Fox Sports 1 has released this promo spot for their new network that will air during tonight's All-Star Game:
“This spot really is about introducing FOX Sports 1 to America, and letting fans know what they can expect come August 17,” said FOX Sports marketing chief Robert Gottlieb. “We recognize that sports ultimately is about the fun of loving your team and hating your rival. It’s about the fun of buzzer beaters, comebacks and huge hits. That is what we, as fans, look for in our favorite sports. Because fourth-and-goal with the game on the line may just be the most fun you have all year. So, this spot is about celebrating what only sports provides. The fun of anticipation … the fun of competition … the fun of celebration.”
